What are the top unique graphic design trends that will define 2023

The events that occurred a couple of years ago are gradually starting to affect design spaces, and the worldwide change in politics and climate have all had a big impact on global design trends. Events like these alter not only the design world but also business in general, corporate life and even marketing. 

Different brands are using branded memes and brilliant colours in their advertising campaigns today. Other fascinating events continue to take place every day in the design industry. In this blog, we’ll walk you through some typical graphic design trends of the year. 

Inclusive Visuals 

This graphic design trend extends beyond graphic design and has an impact on many areas of modern life. In essence, it entails showing mankind and its diversity in many contexts. 

In an effort to reflect the diversity of both its personnel and audience, various firms nowadays use a variety of graphics and symbols. Today, there is a tonne of information available online that highlights the value of diversity in both design and business in general. 

It’s just one of many marketing strategies for demonstrating inclusion. One cannot overstate the value of producing visual material that caters to various audiences. 

Fun Data Visualisations  

A developing graphic design trend like data visualisation has been observed in a variety of industries, including marketing and healthcare. Although there are a lot of low-quality infographics on the internet and in news channels these days, data visualisations on the other hand greatly simplify things. 

Mostly, it entails making graphs and charts to enlighten and interest the audience. Today, many marketers are taking this strategy to an entirely new level. There are so many entertaining data visualisations available now, and they are quickly emerging as a 2022 graphic design trend. 

The majority of businesses today use entertaining and interesting ways to represent data in their marketing initiatives. 

Bold Backgrounds 

Over the past few years, there has been a steady tendency to use muted colours in designs. The usage of brighter and bolder colours is now a newer graphic design trend for 2023, so things are starting to change. 

These colours aren’t intended to be the main emphasis of the design; rather, they’re just there to improve the aesthetics and make the design more noticeable online. 

Colourful Icons and Illustrations 

Icons have been a very helpful marketing tool for a while now, and they are now widely used by individuals all around the world. 

Icons and illustrations are used in a variety of ways across websites and platforms, mostly to improve the aesthetic appeal of those platforms. Using colourful icons and pictures can be done in a variety of ways, depending on your level of imagination. 

Branded Memes 

Memes are popular for a variety of reasons, and they now serve as the foundation for all social media interactions. On various social media sites today, different memes are posted by different people at every turn. These memes also have the tendency for some to attract more attention than others. Some have the potential to quickly go viral.  

Memes have become one of the most popular trends in graphic design today. Utilizing memes is fascinating because it’s simple to incorporate them with the other graphic design trends we previously mentioned. 


You may improve the look of your design by using quotes. Fortunately, there are lots of quotes you may utilise to add aesthetic appeal to your design. The only thing to watch out for when employing quotes is your strategic usage of them. 

Social Screencaps 

Brands normally need to be able to share posts across various channels, so they must have the plan to make this happen quickly. Using screencaps from social media is the most effective approach in this case. 

This is a graphic design trend that is currently swiftly spreading to many regions of the globe. People find it fascinating, and even well-known figures now incorporate it into their platforms. In essence, it entails copying screenshots from one platform and putting them on another. 

Parametric Patterns 

The usage of patterns is one of the mainstays in contemporary graphic design. This is a fantastic method to break up solid colours and also use images to provide aesthetic appeal to the background. Since many designers are now integrating parametric patterns right up front in their designs, design in 2023 is taking on an entirely new dimension. 


It’s important to keep in mind that all these patterns are cyclical in nature. A graphic design trend that was popular many years ago may resurface at any time in the design world.  

MWT Technologies can help you apply these graphic design trends and give a modern appeal to your website.  Contact MWT Technologies to explore the various options available for you. 

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